NEW YORK, June 18, 2018 (GLOBE NEWSWIRE) — Women’s contemporary trade show, Coterie will launch its first fashion and beauty concept store, Coterie: Pop-Up, at the newly announced Faena Bazaar at 3400 Collins Ave Miami Beach during Miami Swim Week on July 11th.
Fueled by the vision of Coterie’s VP and Fashion Director, Danielle Licata, the imaginative and one-of-a-kind, retail experience will be entirely shoppable from apparel, accessories, custom furniture, art work and lighting fixtures.
The experiential retail destination will include 30+ brands from around the world including essential women’s designers, ready to wear, swim, beauty, hair care, home wares, accessories and art-objects.
“This pop-up shop is the perfect way for us to extend the Coterie brand into Miami Swim Week while servicing the brands and partners who participate in our flagship B2B Coterie shows,” says Danielle Licata, VP and Fashion Director, Coterie. “There is tremendous excitement and momentum behind this new initiative. We look forward to hosting all of our brands – and the public – at this interactive and visually stunning experience, all week.”
Located in the heart of Miami Beach, Faena Bazaar will be transformed for this 8-day pop-up where each floor of the property will be dedicated to striking color-fueled interactive environments that will inspire visitors and create Instagram moments. Using augmented reality, customers will be able to see products and objects come to life while discovering and learning about the brands identity.
The three-story brick and mortar space was conceived by Alan Faena alongside Maris Collective, who has partnered with Coterie this summer to develop a unique shopping and cultural experience.
“We are thrilled to partner with UBM for a unique summer activation complimenting Miami Swim Week. This fully immersive and experimental activation will bring the Bazaar to life and hint of what’s to come when we have the grand opening of the Bazaar in December of this year,” shares LeeAnn Sauter Founder and CEO, Maris Collective.
LeeAnn Sauter of Maris Collective previously collaborated on a Mykonos, Greece inspired neighborhood, STUDIO by Maris Collective, at the June [pre] Coterie Show. The Maris Collective team will help bring to life this 20,000-square foot dynamic multi-brand shopping destination.
Coterie’s Pop-Up will carry a curated selection of directional luxury collections including Carolina K, LoveSHACKfancy, Place Nationale, MDS Stripes, Innika Choo, Sunday St. Tropez, MIKOH, Suboo, Poupette, Chromat, Rosa Cha, Sinesia Karol, Mes Demoselles, Adrianna Degreas, Gladys, Jacquie Aiche, Camilla and many more.
In addition to some of Coterie’s feature brands there will be activations from IGK Hair, a room of designer vintage items and a curation by Colombia’s luxury boutique St. DOM. The first design concept store in Cartagena is renowned for featuring the best of Colombia’s rich art, design and fashion offering. Coterie is delighted to collaborate with St. DOM founders Maya Memovic and Alex Srour to feature a selection of their remarkable brands.
“St. DOM is honored and ecstatic to be a part of this wonderful project where the world of international art and design will come together in Miami, the most emblematic city of resort fashion and the most significant showroom for the Latin talent. It is a dream come true to represent Colombia at the iconic Faena where we will be able to showcase the vibrant eclecticism of contemporary Latin design,” Maya Memovic, Owner, St. DOM.
Coterie: Pop-Up at Faena Bazaar
Wednesday, July 11th – Wednesday July 18th
10:00am – 6:00pm
3400 Collins Ave.
Miami Beach Florida
For more information on the Coterie: Pop-Up at Faena Bazaar please visit: https://www.ubmfashion.com/blogs/coterie-popup
About Coterie | Coterie is the premier global event within the New York marketplace that bridges women’s apparel and accessories designers to the international ‘Who’s Who’ of retailers that runs concurrently with Fame, Moda, AccessoriesTheShow, and POOLTRADESHOW. Coterie builds exclusive shopping experiences from the ground up so that designers and buyers can create a synergy that fuels their businesses, continuing to be a platform for generating revenue and inspiring trends.
About UBM Fashion | UBM Fashion is part of UBM plc. UBM is the largest pure-play B2B Events organizer in the world. Our 3,750+ people, based in more than 20 countries, serve more than 50 different sectors. Our deep knowledge and passion for these sectors allow us to create valuable experiences which enable our customers to succeed. Please visit www.ubm.com for the latest news and information about UBM.
About Maris Collective | Maris Collective is a global lifestyle and luxury fashion destination retailer with more than 40 luxury boutiques around the world. Renowned for transforming the hospitality retail experience by designing, developing and operating highly customized retail environments in five-star hotels and resorts internationally, Maris Collective’s stores offer relevant, meaningful and exclusive selections for the most discerning client. Maris’ breadth of experience, depth of industry relationships and extensive core vendor base have led to a synergistic yet unique aesthetic, finely curated global merchandise matrix and overall bespoke experiences.
Jesse Smiley | PR Consulting